All posts by admin

Orkut: Social Media and Cultural Needs

Unless you are living in Brazil, you may have not heard of the market leader, social media platform Orkut. Another thing you may not know is that was operated by the one and only, powerhouse, Google! A brief back story on the platform: Orkut launched in 2004 and was an invite-only social media platform. Like […]

Benefits of a Meme Culture

We all have those moments where we get caught scrolling endlessly on social media through memes while we should be working or completing homework assignments. There are no real benefits to these forms of content other than entertainment and passive use of social media. However, what if one of these memes we shared, actually contributed […]

Warby Parker’s Personalized Touch

When 4 college students are dissatisfied with a product, like prescription glasses, what do they do? Start a business to fulfill what they are looking for. With this goal, a unique business model, and small funding of $2,500, Warby Parker was created.  What was a lengthy process with the headache of booking eye doctor appointments, […]